Estimate the cost of an Android, iOS or hybrid app, website, AI automation, business system or SaaS platform. Choose your features and see a rough development range in pounds.
Your choices update the estimate instantly. Use it to compare scope, then discuss a tailored proposal.
Build your estimateThis is a configurable planning model, not a market survey or a binding Elite Apps price list. The assumptions below explain how each estimate changes.
Each project type has a baseline effort range for a modest core product. Hybrid means a shared iOS and Android codebase; dual native means two native apps. A website baseline covers content pages, while a web application includes interactive workflows.
Each selected feature adds an effort allowance. One integration means one documented API; multiple providers, unusual rules or large migrations need individual scoping. Overlapping capabilities can be consolidated during discovery rather than charged twice in a final proposal.
We apply your scope factor, then add a 20–35% allowance for discovery, testing, coordination and release preparation. The resulting effort is multiplied by illustrative blended day rates of £180–£300 and rounded to the nearest £200.
Hosting, domains, app-store accounts, payment charges, AI model usage, software licences, ongoing support and VAT where applicable. Specialist assurance, extensive data migration, custom model training and unusually high scale also need a tailored assessment. No calendar delivery date is promised by this calculator.
Examples from this calculator with new interface design, focused scope and no optional features. These are starting scenarios, not complete specifications.
£5,200 – £15,800
Explore this estimate£6,200 – £19,000
Explore this estimate£4,800 – £15,800
Explore this estimate£3,400 – £12,600
Explore this estimate£5,200 – £17,400
Explore this estimate£7,000 – £22,200
Explore this estimateUse the estimate to start a practical scope conversation, rather than as a commitment to a final price.
Read what changes an app’s costIt is a rough planning range based on the choices you select. Requirements, integrations, security needs, existing code and data quality can move the final cost outside this range. A written proposal follows a review of your actual scope.
Yes. Choose Android or iOS for a single native app, hybrid for a shared app across both platforms, or dual native for two separately implemented mobile apps. The calculator also covers websites, web applications, AI automation, business software and SaaS.
No. Figures exclude VAT where applicable, hosting, licences, app-store accounts, payment fees, AI usage and maintenance. Those depend on your commercial arrangements and operating requirements.
Features need design, implementation and validation, including error handling. Complex scope adds further effort across the chosen product. The model uses additive allowances; discovery can identify shared work, dependencies or exceptions that change a tailored estimate.
No. Your estimate is shown immediately. You can download it without providing contact details, or carry the selected scope into the enquiry form when you want a tailored conversation.
Choose one audience and one complete core journey, then defer optional capabilities. Compare a focused release with a growing scope and assess whether shared mobile development or existing systems can meet your needs. Keep essential testing, permissions and recovery in the plan.
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Explore the calculator