YOUR NEXT DECISION, BETTER INFORMED

Know what sustainable growth requires.

Estimate the active customers needed to cover operating costs and recover your initial investment.

GBP inputsResults by verified emailTransparent methodology
01 / YOUR ASSUMPTIONS

Make it your scenario.

The defaults are illustrations. Change them to reflect your business.

Calculator inputs
Use your own figures, on a consistent VAT basis.
Use your own figures, on a consistent VAT basis.
Use your own figures, on a consistent VAT basis.
Use your own figures, on a consistent VAT basis.
Use your own figures, on a consistent VAT basis.

03 / UNDERSTAND THE MODEL

How the numbers work.

  1. Contribution per customer = monthly subscription revenue − variable cost. Operating break-even customers = fixed monthly costs ÷ contribution, rounded up.
  2. Recovery target also adds initial investment ÷ chosen months to monthly fixed costs, then divides by contribution and rounds up.

All money values are GBP. Keep VAT treatment consistent across inputs. Outputs are indicative, not a quote or a guarantee. Model reviewed October 2026.

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Before you decide.

What will I receive?

A branded PDF containing your scenario, inputs, calculations and assumptions. Confirm your email inbox before we send it. Results are delivered by email only.

How reliable is this estimate?

This static model excludes growth timing, churn, acquisition costs, tax and financing unless included in your cost inputs. Non-positive contribution cannot achieve break-even through customer volume.

Does requesting a report subscribe me to marketing?

No. This is a transactional report request. It does not subscribe you to marketing.